I&I Strategy

Archive · 2014 to 2024

Information,
Innovation.

I&I Strategy advised banks, industry and public institutions on information strategy and innovation management for ten years. In 2024 the practice was rebranded and continues today as MAGNA. This page is the record.

Founded
2014Montréal, Québec
Founders
2Le Roux · Bagur
Offices
3Canada, USA, France

The lineage

One practice, three names, ten years.

I&I Strategy did not close. It was renamed. The people, the mandates and the corporate entity carried straight through.

  1. 2014

    Founded

    Jean Loup Le Roux and Marc Bagur establish I&I Strategy in Montréal.

  2. 2019

    European practice

    Bordeaux and Paris presence. Industry 4.0, extended reality and information governance mandates.

  3. 2024

    Becomes MAGNA

    The practice is rebranded. Same entity, sharper mandate: cyber, privacy and AI governance. magnacyber.ch →

Succeeded by

MAGNA · Cyber, Privacy & AI Governance
Visit magnacyber.ch →

The practice

What I&I Strategy did.

Innovation management

Guided innovative projects through design and proof of concept, from first concept to a build a board could fund.

IoTAR / VRBlockchainIndustry 4.0

Information strategy

Refined governance so that institutions stopped missing the weak signals that mattered. Knowledge as an asset, managed like one.

GovernanceWeak signalsKnowledge management

Advisory

Worldwide advisory to boards and executive committees. Corporate threat-risk assessment and security strategy, delivered by senior people only.

Threat-riskSecurity strategyBoard counsel

Selected clients

Who trusted the firm.

Eight of them, across four sectors and two continents.

  • Morgan StanleyInvestment banking
  • BNP ParibasBanking
  • PSP InvestmentsPension management
  • PorscheAutomotive
  • ChanelLuxury
  • PublicisAdvertising
  • OrangeTelecommunications
  • ArevaNuclear energy
“There are no old roads to new directions.”
The I&I Strategy maxim, 2014

The founders

Two people, one thesis.

Marc Bagur

Marc Bagur

AI strategist · Industry 4.0 expert · Teacher

Serial FrenchTech entrepreneur, twenty years in. Early Android game developer, then a pioneer of virtual reality with European industrial leaders. Advised more than seventy companies on innovation strategy.

Forwarding address

The work continues under MAGNA.

Since 2024 the practice operates as MAGNA, a boutique cybersecurity, privacy and AI governance firm serving regulated organizations from Montréal and Geneva. Senior experts only.